dpHUE Color Fresh Shampoo 8.5 fl. oz.

Evolving from simple yet innovative touch-up kits into industry-enviable formulas that preserve your colour, dpHUE is here to help you wave goodbye to the box dyes of yesteryear and say hello to your hair’s best hue yet. Elevate your wash day experience at home using high-performing formulas fused with their home-grown ACV for a salon-fresh finish at a fraction of the price. Preserve your hues and highlights with this Colour Fresh Shampoo that’ll gently cleanse your hair of impurities and heavy products to leave your tresses feeling bouncy and full of life.

Making its debut on shelfies everywhere from Pinterest boards to your favourite hair-fluencer’s holy grails, spruce up your wash day routine with this Colour Fresh Shampoo for soft, healthier hair full of brilliant shine.

Do you fear that your fiery reds and cool toned browns are fading? That’s where this colour-safe shampoo steps in to save the day. Gently lift and cleanse your hair of all the styling mousses, gels and sprays which build up over time and weigh us down. Restore your once-bright and bouncy locks with unbeatable sheen and vitality with this kumquat-infused shampoo. Paired with sunflower seed extract, this powerhouse duo work together to shield your strands against future UV damage to keep your colour in tact and most importantly, clean. Giving your locks a new lease of life, this ‘poo is guaranteed to renew your colourful (and natural) ‘do with long-lasting moisture.

Water/Aqua/Eau, Sodium Lauroyl Methyl Isethionate, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Sodium Methyl Oleoyl Taurate, Sodium Cocoyl Isethionate, PEG-150 Distearate, Glycol Distearate, Glycerin, Citrus Japonica Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Butylene Glycol, Polyquaternium-70, Dipropylene Glycol, Polyquaternium-10, Tetrasodium Glutamate Diacetate, Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum), Citric Acid.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Apply to wet hair and lather. Rinse thoroughly.For best results, follow with dpHUE Color Fresh Conditioner.

Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A ‘proof point’ with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn’t independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.